Grassroots Series session three: Getting tight with farmers
What are the best ways to connect with growers and agronomists to pressure test your product or business idea? IntellectAg’s Brooke Sauer delves into the do’s and don’ts in this session of the Grassroots Series virtual session.
Farmers are just like any other business person. They will invest and adopt when the opportunity is greater than the cost. If you approach industry the right way, positive results will abound.
In this video, Brooke Sauer will share with you her expertise on working with farmers, what to expect, what to be prepared to do and how to find ways to get connected.
Speakers:
- Brooke Sauer, IntellectAg
- Duncan Abbey, Westonfence