John Harvey - evokeAG.

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John Harvey

AgriFutures Australia

Wagga Wagga, NSW

John Harvey joined AgriFutures Australia (formally RIRDC) in May 2016 as Managing Director. John accepted the challenge to set a new, more commercial direction for the organisation.


John aims to make AgriFutures Australia a change agent for transforming existing industries with new technologies and seeding new, high value industries that ensure Australian agriculture continues to grow.


Prior to this appointment, John held various positions at the Grains Research and Development Corporation (GRDC) spanning 18 years, including five years as Managing Director.


A graduate member of the Australian Institute of Company Directors, Mr Harvey was a Director of Australian Crop Accreditation System Limited and a Director of the Value Added Wheat Cooperative Research Centre.


He has served on the boards of Pulse Breeding Australia, Barley Breeding Australia and the National Soybean Breeding Program. He was also a member of the Australian Winter Cereals Pre-Breeding Alliance and the CRC for Plant Based Management of Dryland Salinity.


BSc (Rural) Hons (University of New England), Graduate of the Australian Institute of Company Directors.

Increased demand for protein good news for Australian producers

New research shows there’s an estimated additional opportunity for the Australian protein market valued at $19.9 billion by 2030. With $3.1 billion of this opportunity for alternative protein categories. Here John Harvey, Managing Director, AgriFutures Australia explores why there is more than enough room for both animal-based and alternative proteins on Australian consumers’ plates.

16 Mar 2020