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You can't ask that: Are country people fuelling the city-country divide?

At evokeAG 2025, no topic was off-limits. In the second instalment of our You can’t ask that series, we asked industry leaders to grapple with an uncomfortable question: Is rural sledging of city folk fuelling the city/ country divide?

Saddle up for their take on whether we’re the ones burning bridges – and how we can repair them.

Insights
6 Jun 2025

Innovation uncut: 7 hard truths about agtech success (and failure)

Behind every flashy product launch is a slow grind of trial, error, and the occasional flop. At evokeAG. 2025, leaders from the pork, beef and fisheries industries stripped back the spin to share what it really takes to embed technology in agriculture.
Here, they share 7 essential truths about what makes agtech stick (or stall).

Insights
30 May 2025
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