Farmer-founder trials pay off in the paddock
This week we take a close look at a fruitful partnership between farmer and agritech founder. Our regular evokeAG. contributor Judy Kennedy speaks with Dan Winson, Founder and CEO of Zetifi a wireless networking startup and Andrew Dumaresq, a broadacre cropping farmer, both based at Wagga Wagga, NSW. It’s a partnership that's evolved and provided a win-win situation for both Dan and Andrew.
Dan has been able to test and trial his products on Andrew’s farm, learning along the way and Andrew has been able to solve his initial on-farm connectivity issues, along with adopting new technologies, as a result of reliable connectivity.
Here the duo discuss their journey in working together, the importance of connectivity on-farm and how it’s helping piece together the puzzle, that is – agritech adoption.