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How a McDonald’s burger can become a foodies' “best meal”

When it comes to food the who, where, when and how are all just as important as the what – the food. This context can transform our experiences and transform a mundane burger into the ‘best meal ever’. But in a post COVID-19 world, digital technologies are challenging how we engage and experience food. Globally renowned food innovation expert, Mike Lee explores the rise of the digital food revolution and how the food industry can double down to create memorable, real-life food experiences.

Food
5 Sep 2022

Sustainable global consumer trends and what it means for farmers

Globally renowned food innovation expert, Mike Lee observes the top four consumer trends and the opportunity areas for farmers to take charge in designing solutions that will help shape the future of food, which he believes is currently led by ‘celebrity chefs’.

Food
8 Mar 2022

Global exports and the green ‘basket fillers’

It will come as a surprise to nobody, that European consumers are looking for more sustainable food and fibre products – this is a global trend. Justin Webb, AgriWebb, breaks down why this is a great opportunity for Australian farmers to claim a global advantage using ‘ground truth’ data.

Food
4 Mar 2022

The future forces for Australian agriculture

This week, Oli Madgett, grape grower and Founder of Platfarm, talks with Sarah Nolet from AgThentic about the future forces impacting agriculture, taking a longer look at how climate volatility will not only usher in migration of people, but also shifts in growing regions and methods for production.

Future
2 Jun 2021
growAG image man in field with drone

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